Tools for Content Marketing
Content marketing is still one of the best ways to attract new customers and spread the word about your business. The hard part is trying to create innovative content and getting it in front of your audience. Luckily, these 10 free content marketing tools make that job much easier.
Buffer makes it simple to schedule posts, analyze performance, and manage all your accounts in one place. You can add RSS feeds and automate your content marketing. There are several account levels available.
I use Feedly to organize all of my RSS feeds and stay current with content. Depending on the plan you choose you can automate the scheduling through Buffer or another content marketing tool. You can also post directly from their site. I especially enjoy their iPad app.
It’s free to upload text and presentations to Slideshare. The site has over 60 million visitors every month. Spending a few hours to create a useful slideshow or report along with a link back to your website is an amazing way to get your content and business in front of millions.
Everyone loves lists. With Listly, turn your content into shareable lists in no time. Share the list on Listly, embed it on your site or share it via social media. It’s quick, free and highly attractive to potential customers.
One of the hardest parts about content marketing is finding topics to begin with. Use Quora to find out what your audience wants to know. The question and answer site is full of inspiration. Plus, you can answer questions with a link back to your website or blog post.
You don’t always have time to post links to new content on every individual social media site at the optimal time. Hootsuite (which will require a paid subscription after a set number of accounts) lets you schedule and automate much of the social marketing process. Imagine creating content and only having to log-in to one site to share it, interact with followers and seeing powerful analytics.
Medium is rather unique. Think of it as the blog form of Twitter. With millions of users, it’s a great way to post content on any topic for a vast audience at once. Choose the right categories for your posts and you’ll be surprised at how quickly your content is read and shared, leading to new customers.
From creating useful graphics to sharing content easily, these tools are vital to any entrepreneur’s marketing success. Give them a try and you will see an increase in new and repeat customers.